You've written copy that actually performed. You know the thrill of seeing your headline outperform the control, or your email get clicked. You've probably had a creative director tear apart your first drafts—and you came back stronger. That growth matters. Let's show it.
Crafting a Standout Copywriter Summary
Your summary is the first thing recruiters see. Here are examples that actually work for entry-level copywriters:
“Entry-level Copywriter with 8 months creating conversion-focused copy. Email campaigns achieved 45% open rate, 15% above benchmark. Strong in headlines, CTAs, and brand voice adaptation. Data-informed approach to creative.”
“Junior Copywriter with agency experience across 10+ clients. Social ads drove 50K+ clicks. Comfortable with rapid concepting, client feedback, and tight deadlines. Growing expertise in UX copy.”
“Copywriter with 1 year e-commerce experience. Product copy increased conversion rate 30%. Expert in persuasive product descriptions, email sequences, and landing pages.”
“Advertising Copywriter with 10 months B2B experience. Sales emails generated $200K in pipeline. Known for turning technical features into compelling benefits. Strong in long-form sales copy.”
Pro Tips for Your Summary
- Lead with conversion metrics from real campaigns
- Include variety of copy types written
- Reference client or account experience
- Show you understand testing and optimization
Essential Skills for Entry-Level Copywriters
Technical Skills
Soft Skills
- Include specific copy types and platforms
- A/B testing shows data awareness
- UX copy is increasingly valuable
- Mention any tools like Jasper or Copy.ai
Copywriter Work Experience That Gets Noticed
Here are example bullet points that show real impact:
- •Created email campaigns with 45%+ open rates
- •Wrote social ads driving 50K+ clicks
- •Developed product descriptions increasing conversion 30%
- •Adapted brand voice across client accounts
- •Collaborated with design and strategy on campaigns
- •Tested headlines and CTAs for optimization
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Relevant certifications for entry-level copywriters:
- Move education below experience now
- Copywriting certifications add credibility
- Include any advertising workshops
Common Mistakes Copywriters Make
❌ Mistake
Just listing 'wrote copy'
✓ Fix
Show impact: 'Email campaigns achieved 45% open rate' or 'Headlines outperformed control by 20%.'
❌ Mistake
No conversion metrics
✓ Fix
Copywriting is about results. Every piece of copy should connect to a metric: CTR, conversion rate, revenue.
❌ Mistake
Only one type of copy
✓ Fix
Show versatility: email, ads, landing pages, social. Each requires different skills.
Quick Wins
- Add specific conversion metrics
- Show variety of copy types
- Include A/B testing experience
- Mention client/brand variety
Frequently Asked Questions
Should I work at an agency or in-house?
Agency gives variety and fast learning. In-house offers depth and brand ownership. Both are valid for building skills.
How important is industry specialization?
Less important at entry level. Show you can write for any audience by understanding their psychology and pain points.
The Bottom Line
Your entry-level copywriter resume should show what you've accomplished, not just what you've done. Focus on impact, use numbers, and keep it clean and ATS-friendly. When you're ready, use our free resume builder to create a polished, professional resume in minutes.
Average Salary: $42,000 - $58,000 | Job Outlook: Growing 8% through 2030
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